branding design interactive media


Pain? No way! There is a solution for every kind of pain, as well as for outdated design: after the Aspirin product packaging has been renewed, the website was adapted and modernised.

Accompanying the packaging relaunch of the aspirin products, the German brand website was revised in its structure and adapted to the new look. A new image and illustration style has also been developed for the website. The result is user friendly and easy to navigate, each product section has its own style. Additionally, a pain counselling tool was created and the brand history mapped.


Project: Relaunch of the German brand website of Aspirin (Bayer Health Care)
Contribution: Concept, design, creative direction
Agency: Fork Unstable Media, Hamburg
Year: 2008